Because our consultancy is onboarding new clients rapidly, because we really have figured out the crypto markets, I thought I'd do an introduction video.

A lot of you reading this are checking me out, my companies out, and want to know basically who I am and what we're doing.

So here's a background on me, and hopefully you will be able to look at the scroll thing on the side of your browser and see this isn't a huge long thing. It's more cut and dry and, hopefully if I build up the courage, more honest.

Right now, if you're reading this it's because you know I used to be a lawyer with one of the top firms in the world, and that now I run this investor consultancy with 500 clients that focuses on primary crypto markets.

But at time of writing, I'm 30 years old. So some stuff had to happen in those previous 29 years.

The big one, I think, was moving to Canada from the UK when I was 7 years old. Moving from all my family in Yorkshire, England, to this 1,500 person farming town in central Canada.

Now that I live in places like Hong Kong, Dubai, Singapore, I find out that coming from a small farming town like this is pretty rare. Most people live in cities. And the minority who do live in small rural places like where I'm from, don't typically leave.

I could talk for hours about what growing up in a small town in the Canadian prairies is like - but I'll just say I'm grateful for it. I worked the local grocery store, cut people's lawns for cash, and was just this really social kid who liked people and liked to make money. I was voted by my classmates as valedictorian for our graduation, so I think people liked me too.

I watched my dad build this farming equipment dealership, which was big for me. To know that not only can you move somewhere and start new, but you can move there and really deliver something useful to people in that place that they'll pay you for.

People always said out of all the farming dealerships, and in the Canadian prairies there are a ton, my dad's had the best service. It's part of the reason why I want customers of my businesses to say the same thing.

After highschool, I knew I liked doing things for people that they were happy to pay me for. So I went to business school. Now that I have the experience that I do, I can say business school was generally a waste of time. There's value there, but not nearly enough to burn 4 of your most productive years.

It's why when I was 18, within my first term of university, I started a home contracting business. We did painting and I subcontracted wood work and other home repairs. I did that for three years, making almost as much money as the professors teaching me about business. The first year was choppy and not that profitable - about what you'd expect for a 19 year old. But in the second and third years, I did pretty good.

Flash forward to my last year of university. I wasn't doing the home contracting anymore because I wanted to travel. And it was on those travels, in Hong Kong actually, that I got into crypto for the first time. That was a really pivotal moment for me.

Because I run a crypto-focused consultancy now, I know a lot of investors get into crypto and then fall out, and then get into it again when the prices go up, and then get out of it again. I never did that. I got in and I have read or done something crypto related every day for the past 8 years. Like, I know my crypto knowledge often beats some guys who have been in since 2011 and 2012, because I've just never stopped learning whereas their interest came and went with the bitcoin price.

So three things were going on simultaneously at this point of my life. First, I was a pretty successful entrepreneur who was graduating from business school and getting ready for law school. Second, I was travelling a ton, through Europe, New Zealand, Japan, China, all these places. And third, I was getting really into crypto. And the three all fed into each other, heavily.

The more I travelled, the more I saw how governments and their fiat currencies were a lot different from crypto. Likewise, as I understood micro and macro economic concepts from business and was now beginning to understand legal systems, again I saw how different (and sometimes similar) these were from crypto protocols.

So I wasn't viewing crypto as like another new thing, like another Facebook, or a new app store or some new Stripe competitor. From this pretty unique angle, I was seeing it as a new system - one that has a lot of societal impact at a really deep level. Essentially as a competitor to economies and governments as they're set up right now.

I know that sounds crazy, but you have to step back and take a look.

Bilaji Srinivasan has published "the Network State", arguing that people will politically identify with each other on decentralized networks rather than nation state governments.

El Salvador is increasingly integrating their entire economy with Bitcoin.

The United States has gone after every big promoter of this new system. They delivered the biggest 'financial crime' punishment to Binance, the largest crypto exchange, and sent the CEO to jail. For what? Binance users are exceptionally protected and all happy - no harm has been done. Conversely, no one went to jail after the 2007 financial crisis. That 2007 crisis was caused by regulatory mismanagement and caused widespread economic destruction, right down to families losing their homes. Crypto without harm = jail time. Traditional finance with tremendous harm = no jail time.

I could go on - but on crypto protocols you get property rights as an individual that are protected by software, not governments. My bitcoin is mine and not yours because the bitcoin software says so, not because the government says so. It's really powerful. It's really different from say, my stock of Meta or my real estate - in a dispute it's the government that has the final say so of who's assets are who's.

This is also why the US government doesn't want to make pro-crypto regulation - it's like making pro-China regulation. You are making regulation that enables your competitor. Why would you do that?

Now, you may not agree with me on these views, and you don't have to. Most of you reading this just want to invest in crypto better. But it's good for you to know I have these views, because then you'll understand me when I say that no one will take this asset class more seriously. I think, my team thinks, it's this important. We're not looking at forex, bonds, all this other stuff. No - we're specializing in this asset class, only.

And because I was building these convictions back then, despite making all the rookie mistakes in the 2017 crypto cycle and not making a dollar, I knew the markets would be coming back. So I started buying bitcoin at $3K in 2019, right at cycle lows.

I was also just starting at this law firm in Canada at this time. Usually, these firms want people with straight A's, which wasn't me. I spent too much time studying crypto instead. But they took me on because I was well rounded and they were having so many clients needing crypto work done. They needed an Associate with crypto knowledge.

Usually when lawyers talk about their law firm experience, they don't have the best things to say. They say it was gruelling, long hours, boring work, not glamorous, something they'd never do again. And all of that is true, unfortunately. But I can be one of the few to say I actually had a great experience.

Law firms hate publicity, so I won't name them, but I will say my firm was a group of very hard working, high IQ people that I'm grateful to be an alumni of. Because I worked on the regulatory team, and that team was Band 1 (the best) in the country, we worked with all the best crypto clients.

For me, the experience could not have been better. I got to research crypto all day long. I worked with top exchanges, VC funds, ETF providers, IPOs, negotiated with government and regulators both local and international - you name it. After three years of that, I had really built up some insight.

Part of that insight was a good judgment on which crypto assets were quality and which were junk. So I invested very well during the run up from 2019 to late 2021. I turned about $90k into $1.1m, all said and done. And I could have done way better if had more capital in 2019. But I was fresh out of 8 years of university. I had made some money from my business in undergrad, but years of travel and study adds up.

Now, after the 2021 cycle top, the market started coming back down in 2022. Two things were going on in my brain at this point.

First, by this point, I had this really professional understanding of how our laws and regulations were set up. Likewise, I had a really deep understanding of how crypto protocols operated. And the summary of these two spheres of understanding is this, and you guys will hear me say this again and again -

Crypto is censorship resistance, regulations are censorship.

They do not work together. This is evidenced, again, by a complete lack of regulation that actually works with crypto.

Second, in consequence, I basically had a decision to make. Do I stick advising our firm's clients on the law, who are all traditional financial people trying to market to investors crypto assets both good and bad? Or should I go and consult crypto investors directly, so they aren't tricked by the traditional finance guys into buying crypto that is junk.

As you're reading this piece, I went with the latter. If I was with the firm, I wouldn't be able to write a piece like this.

And so in 2022 I started Yieldschool, where I began showing investors how to make yield in the primary crypto markets. This was a strategy that made sense during the 2022 bear market. Make 30-60% yield on your cash from stablecoin liquidity pools - this is easy enough.

But since we got through the bear, we've gone from researching and consulting on yield strategies, to how to build the best portfolios for the crypto cycle. Making 30% a year on cash doesn't compare to 300%, 500%, 800% returns.

I've hired an all-star team - we have PhDs, product engineering leads, developers, professionals who are crypto-first. There's very few of them out there, and they come to us because of the brand we're building.

And if that's you, and you really know your stuff, please respond to whatever job post we have up on LinkedIn. Our clients come to us because we're one of the few, I think the only team, who is looking at the next 10 years of crypto development as being basically 2002 to 2012 of internet software development and helping our clients prepare for that.

Good investments here will do 50X, 100X returns over the next decade. That's what we believe, based on the research and observations we've made and continue to make each week.

And that conviction is why my team and our clients are posting returns of 100%, 300%, 800% consistently. We look deeply into these protocols, and filter out the junk to leave just the quality remaining at the top. And we invest in that. Consistently.

And that's the story of how we got here. Thanks for reading.